The four ways discussed in this article are sending an email to your mailing list, paying for traffic,joint venturing with another website owner and social bookmarking with web 2.0 sites

1. Emailing your list is a method that becomes your greatest asset with time. No overheads are involved and you can create a flood of sales every time you email your list. You can expect between 10 and 30% of visitors to your option page to sign up to your mailing list. By having an autoresponder you can attract these visitors back to your website again and again by giving them valuable free content. There are various opinions as to how often these emails are sent. In between sending them content you can ask them to buy. You create a relationship with your list and because they receive valuable information from you, you become like a trusted friend to them and they accept you can provide them with what they are looking for. There is a good chance they will buy after a few visits.

2. By buying traffic, you can target the people already looking for your specific product. The biggest player here is Google. Although for beginners to PPC (pay per click) I would recommend starting with the smaller search engines as the ad cost will be significantly cheaper. When you perform a search on google the results on the left of the page are the natural or "organic" results which are the free listings and they are in order of their importance as determined by Google according to their criteria. The listings on the right of the page are the paid results and can be bought by anyone. You can have traffic going to your website within 5 minutes of setting up a Google adwords ad. The next step is to monitor results,you can track the number of hits from various sources in order to focus on those that produce the most sales. Every type of advertising must have the ability to be tracked. Constantly testing and tweaking your ads is one of the keys to success in this field. The advantages of paying for traffic is that is a fast method of driving traffic to your site and it can be made extremely targeted traffic.

3. Joint Ventures with another website owner. You send their links to your list and he send your links to his list. JV deals allow you to create a lot of traffic to your site in a short period of time and to build your email list very quickly. You can receive JV support from established marketers in your field if you approach them correctly by selecting potential partners on a similar level as your own, making approaches very personalised to that particular person, offering a deal that favours them (not just yourself) and by making as easy as possible for them by creating email,banner ads and all the other promotional material they may need. By doing all the work for them they are much more likely to respond to your JV offer.

4. Social bookmarking using web 2.0 sites such as Facebook, Myspace, Twitter, Digg, Technorati and many others is the hottest new way to obtain traffic to your sites. As humans are social animals it is likely that these social sites are here to stay and they will attract increasing numbers of users, all potential traffic that can be directed to your site.